Discover how Sacramento Web Design can enhance your small business, combining impactful visuals and digital marketing prowess to captivate your audience and boost conversion rates all at an affordable price point with top web designers. The Importance of Professional Web Design in Sacramento for Small Businesses Elevating Your Visual Aesthetics Elevating your business profile is […]
Gravity Forms is one of the most versatile WordPress plugins out there. Yes, it creates forms – and quite well. But its capabilities go well beyond your standard contact form. A default installation of this commercial plugin can add all manner of conditional logic. That’s pretty powerful in itself. However, throw in the many available […]
Need to design something? It can be tempting to start with a computer-based tool, e.g. wireframing software like Balsamiq, or design tools like Photoshop or Figma. These have their place, but I would recommend stepping back and starting with the humble pen and paper. Sketching by hand can feel unfamiliar and uncomfortable to those who […]
Design tokens are a way to easily identify and understand the elements in a design system. As more designers and companies adopt the use of design tokens, their value will continue to grow. The key to designing tokens is that they facilitate cross-disciplinary collaboration. More people on a team can understand and use design values […]
It doesn't matter if you are running a simple blog or a proper business through your website. Providing a proper channel for communication between you and your clients or visitors benefits everyone. You can do this either via comments, social media accounts or a contact form, etc. Each of them has its own advantages and […]
It may be hard to imagine, but there was a time when it was rare to find high-quality photography on a typical website. Only the big-budget players had access to compelling images. And even then, they were likely borrowed from existing print materials. Those of us building websites for smaller organizations were often left with […]
In recent years, Google and other similar companies have become increasingly concerned with the user experience (UX); that’s why the UX always pops up in algorithm updates. With 88 percent of online users turning away from websites after one bad experience, it goes to show that UX is vital. Google, being the pioneer, decided to […]
It’s a no-brainer for most website designers that your finished product needs to look and work on every type and size of the device. Gone are the days of creating multiple designs to accomplish the same goal. It all comes down to choosing a responsive or adaptive design model to achieve a consistent website design […]
The online platform is an easy medium for businesses to approach the masses. A website plays a significant role in providing business information and marketing services and products. Thus, entrepreneurs are putting a lot of effort into developing a good website for drawing the attention of a larger group of people. Experts believe that investing […]
Several years ago, I worked as an in-house copywriter and designer for a prominent marketing firm. When I first applied for the job I didn’t have any of the credentials my employers were looking for, and yet I got the job anyway, out of a pool of more qualified competitors. Why did I get chosen? […]
