A Sacramento Wordpress Design & Marketing Agency Since 1998.

February 9, 2021
What is Google Adwords? and How Google Ads Work?

What is Google Adwords? And How do Google ads work? These are common questions for beginners.  So, Google AdWords is an online advertising platform that works on the pay-per-click algorithm. It allows advertisers to show their ads on the search engine result page. Adwords work like an auction where people bid on clicks. It’s not […]

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February 5, 2021
Guide On How to Advertise on Facebook

How to Advertise on Facebook? Advertising on Facebook is a part of Digital Marketing. With this, you can reach potential customers who can actually buy your service or products. It’s important to know about different types of Facebook ads, budget options, and targeting methods, etc.   To advertise on Facebook you need to create a business […]

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February 2, 2021
Ultimate Guide to Decoding the Influential Web Algorithms

Earlier in the 20th century, life was simpler and harder at the same time. We weren’t aware of what else we might want to purchase on Amazon. We were not aware of the most important news/stories of the day. Before the invention of a movie recommendation engine, we had no mechanized assistance to determine which […]

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February 2, 2021
Pro Design Tips for Every UX Designer

User Experience(UX) design plays a decisive role in the success of any website. If users cannot find what they are looking for or unable to easily work, then they are likely to exit such websites immediately. User Experience(UX) design for a website is the process of escalating user satisfaction by enhancing the usability, accessibility & […]

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January 27, 2021
How Implementing AI and Automation Simplifies Enterprise Workflow

Running a technology-oriented organization comes with a slew of unique challenges, but the previous year has taught us that new, even more intricate issues can arise in the middle of a crisis – and it’s during such situations that we begin to value tech solutions more than ever before. Even before the pandemic, companies (especially […]

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January 25, 2021
Where Two-Factor Authentication Falls Short

Web designers are constantly bombarded with security advice. We’re informed about best practices, security holes and their requisite patches. It’s enough to make your head spin. Of course, this is all important and well-meaning. Online security is a constantly moving target, where even the biggest players are susceptible. Therefore, it’s up to us to keep […]

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December 14, 2020
Keyword Research Blueprint That Reflects User Intent

“In 2020, organic search traffic has increased to 53.3% on average across all industries.” The success of an online business on search engines depends on its target keywords. Organic search improves the ability to map to user intent. Despite having the best strategy for dominating Google’s organic search, the wrong keywords can make it useless. […]

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December 10, 2020
When (And How) to Outsource Design Work to Someone Else

If it has ever crossed your mind that a certain element of a design project would be better if you had help, then outsourcing work could be a viable option. Design agencies, small shops, and freelancers can all benefit from having a bench of partners that can help with projects. Successful outsourcing is based on […]

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December 8, 2020
How Messaging Apps Can Be Used In Your Marketing Strategy?

For a successful business, a strong marketing strategy plays a key role. One must always identify new ways and tools to improve the marketing strategy and make it stronger. At present, social media platforms are the strongest marketing tool. Messaging apps – WhatsApp, Facebook Messenger, etc., can also take a marketing strategy to the next […]

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December 7, 2020
Web Typography Rules: What You Need to Know

90% of all the information on the web is in writing. That means that typography is a skill that dictates that 90%. That’s a staggering figure that highlights just how important typography is. It’s absolutely everywhere: blog posts, social media, magazines, reports, books, and so much more. What this means for you as a designer […]

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